Yesterday I participated in a forum hosted by the Ontario Council for International Cooperation called Tools for Collaboration: Why Working Together Can Be More Effective Than Reinventing the Wheel. Participating non-profits included groups such as Oxfam Canada, Street Kids International, World Vision Canada, World Vision Canada, and the YMCA of ...

The latest downturn in the economy may have companies questioning their spending on cause marketing. However, companies that align with causes can be very successful - even in in challenging economic times. 

There's a good article by Judith Maxwell in today's Globe and Mail. It's called "Seeking the sweet spot, where financial and social returns converge." Ms. Maxwell points out how much has changed over the last three years in terms of the need for corporations to pay more attention to environmental, ...